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Tag: Google Analytics

to-do checklist with pen watch notepad for new website

My Favorite Google Analytics Custom Report

June 25, 2018 Mont Cessna

Google Analytics is possibly the most valuable analytics tool you have available in digital marketing. How else are you going…

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Posted in: Digital Marketing Filed under: Google Analytics
rpm dashboard marketing dashboard

How to Setup a Self-Updating Marketing Dashboard with Google Apps Script, Sheets and Analytics

November 14, 2017 Mont Cessna 1 Comment

Marketing dashboard! Sounds like a scary thing, doesn’t it? Dashboards are technical and marketing requires a degree right? False on…

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Posted in: Digital Marketing Filed under: Google Analytics, Google App Script, Google Sheets
utm tag ref code implementation google analytics urchin tracking module

Your Definitive Guide to UTM Codes

Mont Cessna 2 Comments

  UTM stands for Urchin Tracking Module and is a string appended to a URL to allow Google Analytics properly…

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Posted in: Digital Marketing Filed under: Google Analytics, UTM Codes
to-do checklist with pen watch notepad for new website

Your Definitive New Website Checklist for Results

November 11, 2017 Mont Cessna 3 Comments

Setting up a new website is hard. Getting a new website to start generating organic traffic is even harder. Fortunately…

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Posted in: Development Filed under: AMP, Google Analytics, Google Search Console, MailChimp, PageSpeed Insights, SEMrush, SEO, WP All Import, Yoast SEO

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